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Head of CRM
Contract
Sector
Retail
Core Responsibilities
CRM Transformation
Location
Hybrid
Salary
£90-110,000
Benefits
Excellent bonus, package plus additional benefits
Head of CRM
As Head of CRM, you’ll have accountability for developing, designing and transforming the organisational approach for all personalisation and CRM programmes. In this initial 12 month fixed term contract role, you will be transforming ways of working and implementing new platforms to deliver significant changes in customer personalisation and communications.
As Head of CRM, you’ll be customer centric, understand the requirements and benefits of effective personalisation and you will have implemented similar strategies in retail organisations previously. If you think about 121 customer communications across the entire lifecycle in retail matrix organisations and enjoy implementing best in class experiences for customers, this could be a great role for you
About You:
You have significant experience in CRM and personalisation space and proven ability to lead teams through transformation and change
You have the ability to communicate complex customer narratives and are an experienced leader and coach with the ability to transform a department
You are able to understand the bigger picture thinking and clearly articulate the future strategic vision
You have a good understanding of all tech players in the CRM world, you are an innovative thinker with proven experience in testing new ideas and concepts and have excellent stakeholder management and influencing skills.
You champion the voice of your customer within businesses to drive effective decision making and ensure all ideas and plans are anchored in clear customer insight
You have strong / high level of commercial acumen, you are able to make clear recommendations in investment cases and are experienced at influencing, and haver a solid level of negotiation skills
You are innovative and inquisitive – you have the ability to be cognitively agile and have ideally gained experience with fast paced retail and ecommerce environments
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Head of CRM
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