Boomf sought to expand its digital footprint and scale up its team in engineering, marketing, and product design. The company aimed to fill three key positions: a React Developer, a Senior Product Designer, and a Head of Digital.
Our campaign aimed to boost Boomf's visibility in the job market and showcase its culture and growth plans to attract top talent. We positioned Boomf as a company with a transparent hiring process and a supportive culture that fosters personal development and continuous learning.
The ideal candidate for the Developer required specific skills and experience in React, Cypress, and Ruby.
The Product Designer position required a candidate with experience in designing mobile apps and assets that can be utilised across multiple platforms.
The Head of Digital role required a candidate who could lead the transformation of Boomf's digital strategy and oversee key areas such as conversions, paid media, and voice.
Boomf is a company that strives to create memorable experiences through their unique Cards, Gifts, and Sweets. The brand embodies the fun, innovative culture of Boomf and has established itself as a standout player in the market. Their products are fresh and distinct, appealing to customers who seek out one-of-a-kind gifts and experiences. With a focus on creating memories that last a lifetime, Boomf is dedicated to offering exceptional products and services that exceed their customers' expectations. Whether it's for a special occasion or just a thoughtful gesture, Boomf is the go-to destination for those who want to make an impact with their gift-giving.
Our approach involved identifying companies with comparable tech-stacks and start-up cultures. We evaluated the performance of their product teams and conducted extensive research to find candidates who shared the same values, ethos, and skillset. This allowed us to target ideal candidates and ensure that they were a good fit for the company culture and had the necessary qualifications and experience to excel in their roles. By taking this methodical approach, we were able to find the right talent to help drive the company's growth and success.
Our goal was to identify exceptional candidates and demonstrate the benefits of joining a small, fast-paced, and rapidly growing organisation. We aimed to showcase the unique and exciting opportunities that this type of company culture can provide, including the chance to work on diverse projects, take on more responsibility, and make a real impact. By highlighting the advantages of joining such an organization, we aimed to attract top talent and help them to see the potential for professional growth and development.
We utilised multiple recruitment channels, including LinkedIn and both national and specialist job boards, to advertise every open position. By using a diverse range of platforms, we aimed to maximise the visibility of our job postings and attract qualified candidates. This approach allowed us to reach both active job seekers and passive candidates who may not have been actively looking for new opportunities. By casting a wide net and leveraging a range of recruitment channels, we were able to connect with a diverse range of talent and find the ideal candidates for Boomf's open positions.
Full Stack Developers approached: 62
Heads of Digital approached: 98
Senior Product Designers approached: 120
Over 528 applications across the 3 roles
56 applicants and completed detailed 1:1 video calls.
18 applicants across the three roles via Candi's talent platform
We gathered essential information from all candidates, including their professional background, work history, portfolio experience, team compatibility, salary expectations, availability, and reasons for seeking a new opportunity. By collecting this vital information, we were able to streamline the recruitment process and ensure that we only presented candidates who met the requirements and aligned with Boomf's values and ethos.
Managed across the Candi Portal
1st Stage Interview: 9
2nd Stage interview: 6
Final Interviews: 4
1st Stage Interview: 7
2nd Stage Interview: 4
Final Interviews: 2
1st Stage Interview: 6
2nd Stage Interview: 4
Final Interview: 3
Each hire took eight weeks to complete
David is great.
During the process of finding a new job he offered great support, kept me in the loop all the time, gave useful feedback and updates.
Very nice and helpful. Stands out from many other recruiter experience and would definitely recommend him and Digital Candi!
I worked with David from Digital Candi for the very first time and he helped me secure a great role with a company that is a perfect fit for me.
David was a pleasure to work with. He is extremely professional, efficient, and supportive throughout every step.
I felt comfortable and confident working with David, and it's by far the best experience I've had with a recruiter.
Overall, I recommend David to anyone looking for a new job and to companies looking for the right person to hire.
Overall Positives: Professionalism, Quality, Responsiveness
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Digital Candi Ltd
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